The Great Gatsby Party
Upcoming Party
Type of Event
- House Party
Holiday / Occassion
- Birthday
Party Host(s)
Event Venue(s)
Attendance
- 100+ Guests
Demographic
Brands
This party is currently evaluating whether we will have one sponsor or multiple and are considering all options. The entire house and surrounding property will be used for the party so we can potentially dedicate entire rooms to different brands, for example: every room is a different champagne.
The guest list for this party is going to be the personal network of the Martin family. It is a desirable target demographic of about 50% retired West Vancouver boomers, and 50% downtown millennials. Everyone college educated, everyone high income, everyone in the target bracket for most luxury brands. We’re not selling tickets to this event- it’s not open to the public. The opportunity is for a luxury brand to be placed at the party, and for the brand to use the imagery from the party in advertising if they choose.
Activation opportunities on the table:
- dress all the guests in your collection
- different room in the house for each of your alcohol brands
- send your own camera crew, use it as a backdrop for an ad
At a previous party, a guest remarked that the Martin's parties are the Vancouver version of the The Great Gatsby. He explained how exciting it is for all the city folk to get to dress up in fancy outfits, pile into cars, drive to the nice part of town, and party all night at the best house party they'll go to all year. That comment is the basis for this party theme.
This will be one of the largest parties Evelyn & the Martin Family are throwing in 2027, as a celebration of Mom & Dad's 45th wedding anniversary and Mom's milestone (redacted) birthday. This one is going to be very very photogenic with the 1920s theme. If this is the kind of target demo / aesthetic you want your brand involved with, get in touch with your ideas.